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Puppy dog food

The first six months are the "main growth phase". They require high quality protein and nutrients.

Junior dog food

The next 6- 12 months require a reduced protein content to help prevent any growth disorders.

Healthy adult dog food

Now fully grown, finding the right diet to match their energy requirements is key. 

Senior dog food

Now in old age, diets with a lower fat and phosphorus are needed.

We love what we do

Along with our long experience and high quality ingredients, we believe that love is the most important component of our pet food. Happy Dog has been developed by our own vets and it's their scientific approach that makes us unique. Every bag is natural, balanced and will provide a great shiny coat and a healthy happy dog.

Fit & Vital

For all dog owners who pay attention to a natural and balanced diet for their four-legged friend.

Delicious meat, tasty fish & valuable nutrients are combined so they are perfectly tailored to your dogs daily activity and metabolism.

Our customers love what we do

Our most popular varieties

Quick links to the correct products

From their first steps

to their last. Our diets are developed by vets to make sure your loved gets the nutrition they require.

Puppy food - unique 2-phase diet
The right amount of meat

The right amount of meat

“The dog needs meat!” - you have probably heard this sentence from other dog owners. Read more about the right portion of meat and a balanced ratio of meat, carbohydrates and fiber.

Heart-shaped dog food

Heart Shaped Kibble

Our puppy food is easier to digest and chew thanks to it's unique heart shape.

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