Quick Find Product Guide
Find the right food: from your dog's problem to a recipe
Start with what you are seeing, not with the shelf. Each section below takes a symptom or situation to the two or three recipes that fit, and says when it is a vet question instead.
Before you choose. If your dog is well on chicken or lamb, with firm stools, calm skin and clean ears, stay on it. Novel proteins are for dogs that react to the usual ones, and keeping them in reserve is the better plan. Why we say that.
Itchy skin, paw licking, recurring ear infections
See the vet first to rule out fleas, mites and environmental allergy. If food is suspected, run an elimination diet on one protein the dog has never eaten, for six to eight weeks, with nothing else. Choose the protein by what your dog has not had.
Ostrich Dry Dog Food (Africa)Ostrich, if never fed
Horse Dry Dog Food (Montana)Horse, if never fed
Pure Kangaroo (Australia)Kangaroo wet, yeast-free
VET Hypersensitivity (Quail)Quail, vet diet
Sensitive stomach, soft stools, wind
First check how fast the last food change was and whether treats and chews are in the mix. Then a highly digestible single-protein recipe, switched over ten days.
Salmon & Rabbit (Ireland)Salmon and rabbit
Lamb & Rice (New Zealand)Lamb and rice
Rabbit & Lamb, grain-free (Canada)Rabbit and lamb
Pure Goat (Sardinia)Goat wet
The switching schedule and the poo chart. Persistent or bloody diarrhoea is a vet visit, not a food change.
Yeasty smell, scooting, smelly ears
Anal glands and worms first, with the vet. On the food side the cleanest choices are yeast-free single proteins.
Pure Kangaroo (Australia)Kangaroo wet, no yeast
Pure Ostrich (Africa)Ostrich wet
Pure Horse (Montana)Horse wet
Note that Africa dry contains yeast; if yeast is the concern, choose the wet recipes or Montana.
Overweight
Weigh the food, cut the treats, and use a lower-energy, higher-fibre recipe so the bowl still looks full. Your vet can recommend the dietetic diet if there is a lot to lose.
Light Calorie ControlCalorie control
Mini LightUnder 10 kg
Low Fat Duck & Salmon (Toscana)Low fat
VET AdipositasVet weight-loss diet
Puppy
Two phases: Puppy to about seven months, Junior to eighteen, then adult. Large breeds need the slower-growth recipe. Switch foods at 10% a day.
Puppy Phase 1 (Baby Fit & Vital)Phase 1
Junior (Fit & Vital)Phase 2
Giant Breed Junior Lamb & RiceGiant breeds
Mini Puppy (Fit & Vital)Small breeds
Older dog
Moderate protein, lower calcium and phosphorus, about 20% less energy than adult food, plus joint support.
Senior (Fit & Vital)Fit & Vital Senior
Mini SeniorUnder 10 kg
NaturCroq SeniorNaturCroq Senior
Arthro Fit Care SnackJoint snack
A diagnosed condition
Kidney disease, struvite stones, liver disease, pancreatitis, IBD, EPI: these need a dietetic food chosen with your vet. We stock the full VET range and will help with amounts and the switch once the vet has named the diet.
VET Renal (Kidney)Kidney
VET StruvitStruvite
VET Hepatic (Liver)Liver
VET Intestinal Low FatPancreatitis
VET IntestinalGut disease
VET RecoveryRecovery
Healthy dog, no issues
Fit & Vital by size, or NaturCroq if you prefer a classic recipe. Keep the novel proteins for later.
Medium Adult (Fit & Vital)Medium
Maxi Adult (Fit & Vital)Large
NaturCroq Lamb & RiceNaturCroq Lamb
Sport AdultActive dogs
Still unsure? Start with a trial pack and judge at week three, or take the quiz and we will match a recipe to your answers.
Not sure what to feed your dog?
What is your dog’s name and what breed are they?
What’s the main issue affecting your dog?
Choose the one that feels most important right now.
Has your dog reacted to any foods in the past?
Select all that apply.
Has your vet diagnosed any conditions for your dog?
Select all that apply.
What symptoms are you seeing day-to-day with your dog?
Select all that apply.
How old is your dog?
We’ll match them to Puppy, Junior, Adult or Senior automatically.
