• Feefo Reviews
  • Good for skin and coat

    Healthy Skin & Coat

    Highly nutritious, enriched with vitamins and perfectly balanced, containing a rich blend of omega-3 and omega-6 fatty acids.

  • Good for digestion

    Highly Digestible

    When food is easily digestible, your dog will have smaller, firmer poop. Happy Dog diets are extremely digestible and well-tolerated.

  • Protects joint health

    A perfectly balanced, nutritious diet designed to support puppies through to senior dogs at all stages of life.

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Experience tastes better.

Since 1965, we've been crafting high-quality, love-filled recipes inspired by nature. Our longevity is a testament to our ability to deliver delicious, reliable food amidst fleeting trends.

Our high quality, natural ingredients are:

  • Free from artificial colours, flavours, preservatives and added sugars.

  • Use premium human-grade meat and essential animal proteins as their core ingredients - Up to 90% overall protein content.

  • Committed to sustainability - many of our ingredients come from the local area of Bavaria.

See for yourself—don't just take our word for it!

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Whether you're ready to try a Happy Dog product now or have questions about our offerings, we're excited to welcome you to the Happy Dog family.