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Happy Dog



Regular price £59.99
Regular price Sale price £59.99
Sale Sold out
Tax included. Shipping calculated at checkout.

Low stock: 5 left

Size of bag


Composition: Duck protein* (26%), sweet chestnut meal (26%), pea starch, poultry fat, beet pulp* (desugared), fish meal from deep-sea fish (4%), hydrolysed liver, sunflower oil, linseed (1.3%), apple pomace* (1.2%), potassium chloride, rapeseed oil, yeast*, sodium chloride, seaweed*, mussel meat* (0.1%), yeast extract*, milk thistle, artichoke, dandelion, ginger, birch leaves, stinging nettle, camomile, coriander, rosemary, sage, liquorice root, thyme (total dried herbs: 0.15%); *) dried. Metabolisable energy/ME: 1550 KJ/100 g; 3700 Kcal/kg


Crude protein 23.5%, crude fat 14.0%, crude fibre 3.0%, crude ash 8.0%, moisture 9%, calcium 1.5%, phosphorus 0.95%, sodium 0.4%, potassium 0.8%, magnesium 0.1%, omega-6 fatty acids 3.0%, omega 3-fatty acids 0.3%

Vitamins / kg: Vitamin A (3a672a), vitamin D3 (3a671), vitamin E (all-rac-alpha-tocopheryl acetate 3a700), vitamin B1 (thiamine mononitrate 3a821), vitamin B2 (riboflavin), vitamin B6 (pyridoxine hydrochloride 3a831), D (+) biotin (3a880), calcium D panthothenate (3a841), niacin (3a314), vitamin B12, choline chloride (3a890). Antioxidant, tocopherol-rich extracts from plant oils 1b306(i).


Trace elements / kg: Iron (E1; iron (II) sulphate; monohydrate 3b103), copper (E4; copper (II) sulphate; pentahydrate 3b405), zinc (zinc oxide 3b603, zinc chelate of amino acids; hydrate 3b606,), manganese (E5; manganese (II) oxide 3b502), iodine (calcium iodate; anhydrous 3b202), selenium (E8; sodium selenite)


We offer free delivery over £38

If you are in mainland UK then your order should always arrive with you on the next working day for orders placed before 7pm. If you are outside mainland UK then please allow 2 working days. For orders in the ROI - please allow 3 - 5 working days.

Feeding Guide

Paw to Paw

Our Paw-to-Paw initiative means that together we can donate dog food to a dog in need.

How does it work:

  • For every £1 you spend, you will earn 1 Meal Token.

  • Redeem 10 Meal Tokens to donate a nutritious meal to a rescue centre.

  • Each donation equals a day's worth of food for a medium sized dog - 300g of Happy Dog.

  • Donations are made monthly to a rescue centre chosen through customers votes or nominations.

  • Use your Meal Tokens by adding the Donation Product to your cart and applying your unique discount code provided.
View full details


  • WORLD FIRST: With Italian
    sweet chestnut
  • Recommended by vets for food
  • With high quality meat &
    offal from duck and salt-water fish
  • Grain-free, gluten-free
  • No potatoes

Containing Italian
sweet chestnut, Happy Dog Supreme Sensitive Piemonte is not only particularly
delicious for your four-legged friend. With its gluten-free recipe without
grain or potatoes, this dry food is ideal even for dogs with allergies or food
intolerances. Highly digestible duck, tasty salt-water fish and our Natural
Life Concept round off the recipe. These carefully selected components and the
particularly gentle manufacturing method make Happy Dog Piemonte the ideal diet
for careful feeding. Even for dogs with special needs.

The biscuits are
perfectly adapted for the teeth of mid-sized and larger dog breeds. This
exclusive recipe is rounded off by the unique Happy Dog Natural Life Concept®
made from natural ingredients. Made in Germany under rigorous quality control.
We use natural ingredients to provide optimum and species-appropriate support
for your dog's metabolism. Our Happy Dog Natural Life Concept combines
ingredients that will benefit your dog's body holistically: trace elements,
linseed, selected herbs, apple and green-lipped New Zealand mussels.


Happy Dog's Paw to Paw

  • £1 = 1 Meal Token

    Every time you collect 10 Meal Tokens, it translates into a generous donation of 300 grams of nutritious Happy Dog dry dog food. This is the equivalent to the daily dietary needs of a medium-sized dog, such as a 25kg Labrador.

    What are my points 
  • At the end of every month we donate the food.

    We'll convert all redeemed Meal Tokens into dog food donations for rescue centres in the UK or ROI.

    And you, our valued customers, get to have a say where!

    Find out more